Conversational Analytics: What It Is, How It Works
A practical guide to conversational analytics for sales, CS and product teams. Learn what it extracts and how to run it.
Maria Prakkat
Maria Prakkat is a Melbourne-based content specialist with six years of experience across editorial, SEO, content marketing, and B2B SaaS.
Maria Prakkat is a Melbourne-based content specialist with six years of experience across editorial, SEO, content marketing, and B2B SaaS. She helps companies shape growth strategies, decide what to say, choose where to show up, and connect content work to wider business goals.
Outside client work, Maria spends time testing SaaS tools, building her own SaaS product, and creating practical resources for marketers. She has built more than 20 free marketing tools, mostly because she enjoys making the kind of things she wishes already existed.
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